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DIGITAL MARKETING GRANTS FOR FOOD & BEVERAGE (F&B) COMPANIES

Get 90% funding from Enterprise Singapore

Circuit breaker. Safe distancing. Takeaway. Delivery. Limited dine-in. You've probably realized by now, it has been a challenging time for many Food & Beverage businesses with the COVID-19 outbreak.

The need to transform and stay relevant through digital marketing has become more essential than ever. Thankfully, the Government has stepped in with several measures to help F&B businesses address these concerns.

Program Fees

  • Nett Payable: SGD 1,000 (after 90% grant support)
  • Program Fee / Qualifying Cost: SGD 10,000

Benefits

  • ​Build knowledge and gain familiarity with digital marketing channels
  • Develop an effective digital marketing strategy
  • Curate meaningful customer engagement

If you would like to find out more about how digital marketing can help your business, let’s chat.

SCHEDULE A CHAT →

AS AN APPOINTED AGENCY, WE WERE FEATURED ON

WHY DM MATTERS / PROBLEMS YOU FACE

Digital marketing has become an important way for companies to reach customers to drive sales and brand loyalty.

With the growth in popularity of digital platforms for consumers to obtain information, digital marketing is an area that F&B companies should venture into and build capabilities. Companies can reach large groups of audience in a more cost-effective and measurable way than traditional marketing methods.

This has become even more essential in light of the COVID-19 situation and the impact on the sales for the F&B industry.

Enterprise Singapore will support companies in the development and implementation of digital marketing strategies. This support can be used to develop a digital marketing strategy for the company to:

  • Complement the Food Delivery Booster Packages to build their online presence for the expansion into food delivery channels
  • Drive traffic back to their stores in the post-COVID-19 recovery phase
  • Build a stronger digital presence online.

What it includes:

1. DIGITAL / MARKETING STRATEGY

With so many options and so many moving pieces of digital marketing, where do you begin and how do you prioritize your resources? Let us map a holistic attack plan for you, not only for the immediate term but also for the long term.

2. DIGITAL MARKETING CAMPAIGN ​

IMPLEMENTATION AND MANAGEMENT (PICK 2)

It's not enough to have a good strategy, but we need a strong execution too. Let our team of expert implementors help you set up, manage, and optimize the chosen campaigns.

3. MANAGE + TRAIN UR TEAM

SOME F&B COMPANIES WE HAVE HELPED

SOME F&B COMPANIES WE HAVE HELPED

YOUR EXPECTED OUTCOMES

There’re two options for most businesses at this moment: Pull back and wait for this to blow over. Or push forward, innovate, and take full advantage of this huge opportunity to grow.

You may have observed that the ones who pivoted quickly and those with a strong digital presence and following were generally able to recover sooner – some even had better sales than before.

Build knowledge and gain familiarity with digital marketing channels

Digital marketing tools and channels could include Search Engine Optimisation, Search Engine Marketing, social media marketing, email marketing, influencer marketing etc. To gain familiarity with the various tools and channels to determine which is most relevant for their customers.

Curate meaningful customer engagement

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Develop an effective digital marketing strategy

To understand how to develop an effective strategy, companies will first need to understand existing gaps in current strategy and identify opportunities they can leverage on.

Want to discuss more about growing your business in this economic climate?

In our chat, we can help you prioritize your digital needs and guide you on all of the relevant grants for your business.

SCHEDULE A CHAT →

OTHER WAYS WE CAN HELP YOU GROW YOUR BIZ

CREATE NEW STREAMS OF INCOME TO SUPPLEMENT YOUR IN-STORE BUSINESS (90% GRANT)

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ANALYTICS TO BETTER MEASURE

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ONLINE ORDERING / ECOMMERCE 

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ELIGIBILITY CRITERIA

If you'd like to learn more about the most suitable grants to grow and digitalize your business and marketing, let's chat.

SCHEDULE A CHAT →

ABOUT DIGITAL INFLUENCE LAB (DIL)

Established in Singapore since 2012, DIL is a digital marketing agency that has worked with hundreds of businesses to generate leads and sales online with a proven data-driven methodology, through tested marketing fundamentals and relevant content.

The agency was appointed by the Singapore Government to help local SMEs build their Facebook, Google, Content Marketing capabilities, and has helped hundreds of Singapore SMEs through that. The agency has also created Asia’s largest virtual summit since 2016 with over 50,000 participants (Digital Marketing Summit Asia).

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